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Australian Market Going Mobile

There has always been a perception in the gaming industry that Australians are a hard sell. If something doesn’t work (and work well) then Australia is not the market for it. Mobile Casino Games were a great example of the hard-to-crack Australian market – until now.

When mobile games for online casinos first appeared in America and India, they were immediately popular. They had their faults, and there were bugs to be worked out of the system, but the mobile casino market spread quickly to other countries throughout the pacific, on iphone and Android platforms.

But it’s only now that Australia has taken to the mobile casino with any enthusiasm. Why? The games have got better.

There is a new generation of mobile casinos now available to gamblers in Australia, and a new generation of mobile games, too.

All of the classic Casino Games that are so popular in Australia’s internationally-regarded casinos – Crown Casinos in Melbourne, for instance – are available now to download and play on smartphones.

mobile casinos feature Blackjack, Roulette and Baccarat for fans of the casino experience, and one of the benefits of the smartphone mobile casino platforms is connectivity: making the mobile casino a social experience with live interactive games and real-time leaderboards.

But it’s the mobile pokies that are drawing punters in Australia to the mobile casino format. Easy to download and play, and backed by the casinos so that there are big prizes available (and playing them is safer than ever before).

Mobile Casino Games are quickly becoming the option of choice for many Australian gamers. Wherever, whenever, there are big-prize pokies waiting for you on your smartphone...


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